The so-called BrandZ rankings watched Apple’s value jump by 67% to $247bn - fueled by iPhone 6 sales - eclipsing Google’s 9% increase to $174bn. read more ..
Bink is a new app which aims to get consumers interacting with brands by taking photos of company logos in exchange for rewards. The app has revealed that it will be working with high profile brands including Starbucks and Coca Cola. read more ..
Consumer confidence is at an eight year high, yet the overall mindset of the UK consumer is still “pessimistic”, according to Nielsen’s Consumer Confidence Index. read more ..
Netflix has launched an online FOMOmeter capable of analysing consumption habits across different regions within the UK and Ireland.
Ever wondered what happens when you hit the send button? Take a look at this infographic from Instiller that explores the journey of an email, through sophisticated systems, to your inbox.
AOL UK has announced a new global partnership with Guardian News & Media, which will see the AOL On platform distributing the Guardian’s video content.
Compete PRO's list of April's top 50 websites throws some pretty interesting data into the mix, showing how unique visitors have changed month-on-month.
Ben Darlington, CTO at Fospha, tells .rising where digital marketing is headed and why the mathematician is the new creative genius.
Diageo is launching a handy out-of-home (OOH) campaign to let thirsty commuters know when it's time to grab a jug of Pimm's.
SmartUp, a legal tech firm, recently spotted the three-year old patent for devices that would turn their heads towards users and listen to what they were saying, before relaying information to a remote computer, sparking privacy concerns.
As of April 2015, the app has more than 800 million active users and it is racing for the 1 billion mark at blazing speed. So, as nearly one-seventh of the earth sign up to the tool - what stats and facts do you need to know?
It's that time of year again - it's EUROVISION. If you're not as keen as we are, guess you could just vote in our Alternative Eurovision Ad contest. We've found some of the weirdest, tackiest and lame tourism ads from across the continent, who will you give nil pois and who will be crowned European star?
Every week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world.
After KFC Romania created the hashtag #LittleMoneyBigFun (which parodied 'Rich Kids of Instagram'), the campaign - which encouraged KFC lovers to prove that you don't have to be loaded to have fun - boosted sales by a whopping 21%.
This week’s unmasked marketer is Damian Scragg, Managing Director, EMEA, at Ghostery. Scragg is full of pride regarding his impact on transparency and his two-year-old alarm clock, and its life affirming charm.
Find out what’s next for the music industry and network with its movers and shakers at The Future of Music, StrategyEye’s upcoming knowledge and networking event.
Donations are accepted through GoRaff, a new cause marketing platform which raises awareness and money for charities using raffles, celebrity influence and entertainment brands.
An Australian betting firm is facing the wrath of the online community after targeting the girlfriend of Manchester United striker, James Wilson, and telling him he can do better.